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Paul J. Zak is a scientist, prolific author, entrepreneur, TV personality, and public speaker.  He is credited with the first published use of the term “neuroeconomics” and has been a thought leader in this new discipline. Dr. Zak is also a recognized expert in oxytocin. His lab discovered in 2004 that oxytocin allows us to determine who to trust. His current research is showing that oxytocin is responsible for virtuous behaviors, working as the brain’s “moral molecule.” This knowledge is being used to understand the basis for civilization and modern economies, improve negotiations, and treat patients with neurologic and psychiatric disorders. I had the pleasure to talk to Dr. Zak about his work recently and we found many practical applications of his research to the work of the learning professional.

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