Your Clients are Needy – and that’s a Good Thing

Your Clients are Needy – and that’s a Good Thing

Have you ever spent weeks or even months designing a beautiful training program, only to find out that the client really wanted something else entirely? This is what happens when we fail to conduct a thorough analysis of the project, but we’ve all been there. We know better, but somehow, we think that this time is the exception to the rule. No matter how small, urgent, or seemingly simple your project is, skipping Analysis is never a realistic option.

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